Guides

Make the Most of This Giving Season
December is right around the corner, and if you haven’t already, now’s the time to start thinking about your holiday season sales plan. Whether you are fundraising for your nonprofit or creating products to sell for profit, the coming weeks are some of the best to have a Bonfire campaign

Telling a Story with your Tee
Storytelling is the key to marketing your t-shirt, whether you’re fundraising for your nonprofit, or for a personal fundraiser. Captivating your community as you tell your story behind the tee you’ve created and the cause you’re fundraising for will help your audience connect more intentionally to your cause and lead

Lead with Impact to Raise More Money with Your T-Shirt Campaign
Purchasing a custom t-shirt is a low-barrier way for your community of supporters to give to the cause they care about and walk away with something fun as well. While your donors will likely support your campaign no matter what, you can maximize the success of your fundraiser by connecting

Millennials and Philanthropy: Inspire Them Into Action
Over the past few decades, pop culture has been hyper-focused on understanding millennials, what drives them, and how to tap into the millennial marketplace. As much as this is true in the consumer world, it is just as relevant for nonprofit organizations like yours. Although millennials are still seen as

12 T-Shirt Color Combinations that Always Work
Don’t let yourself get overwhelmed trying to choose the right t-shirt and ink color combination! Find inspiration for your next design, by exploring 12 of our favorite t-shirt and ink color combinations that work every time.

How to Successfully Use Crowdfunding to Raise Money for Your Film
Ever since the Veronica Mars movie became the undisputed crowdfunded movie champion, directors for everything from big-budget productions to indie flicks have turned to crowdfunding for films to help their passion projects come to life. So how can you make the most of these crowdfunding platforms to engage supporters and bring your

Music Marketing Strategies: Creative Ways to Promote Your Band & Music
There are all kinds of ways to promote your band’s music to the world! One of our favorite music marketing strategies just happens to be creating and selling band merch, especially custom band t-shirts. They’re extremely reliable promotional and fundraising tools, plus they let you show off your design skills!

Pricing T-Shirts to Maximize Your Profits
Now that you’ve created a rocking t-shirt design, it’s time to sell your shirts to your community! Whether you’re selling your shirts through a Bonfire Campaign, or ordering shirts through Bonfire Supply to sell at an event, it’s important you set reasonable selling prices so that you can maximize your

Our Top 5 Band Merch Ideas and Selling Strategies
Every band is different – different genres, styles, and techniques – but they’ve all got one thing in common. If they want to reach larger audiences and really get their music out there, they have to promote themselves and raise some money along the way. Making custom merch to sell