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New Bonfire Hero

A Refreshed Shopping Experience

Thousands of people around the globe sell and crowdfund with Bonfire each week — choosing custom t-shirts as their vehicle to inspire connections, raise awareness and reach financial goals. Whether people are coming to Bonfire for their first or 15th visit, we want our e-commerce pages to promote ease of use, trust, and a clear understanding of our seller’s product offering. We are always working to better the campaign experience for buyers and sellers. Today, we’re excited to announce a refreshed shopping experience with a modern design and added e-commerce features for mobile and desktop campaign pages.

In October of this year, we released the new Bonfire, enabling sellers to raise money for profit or for a cause with more control over style selection, campaign stats, and account management. This update continues our effort to improve the effectiveness of Bonfire’s seller tools.

Here’s what’s new:

Enhanced Fit and Sizing Guide

For shoppers on the line between two sizes, the new model images in our sizing guide communicate more visual information related to each product style’s fit.

Verified Non-Profit Badge

The verified non-profit badge on Bonfire lets people know a campaign is authentic. The badge appears in the bottom right corner of each shirt image of a seller’s campaign page. Verified badges will be applied by Bonfire after the correct documentation is provided.

Product Option Selectors

Customers can now select sizes without displaying the shopping cart, giving them the ability to cohesively browse all product options on a single screen.

Bonfire Mobile Campaign Page

We’ve made additional updates to improve the checkout experience by applying our design standards across the shopping cart, checkout modal, and order confirmation — which provides a clear timeline for order fulfillment estimates as well as a social sharing tool that enables easy posting to feeds that communicate additional seller support.


Log in or sign up to try Bonfire’s new shopping experience.